Greenpeace
Job description
I designed and executed the entire campaign for Greenpeace Czech Republic, advocating for the adoption of a plastic bottle deposit return system. The Czech Republic remains one of the last countries in the region without this system. The campaign's primary goal was to drive people to sign a petition urging lawmakers to take action. I developed key visuals used across multiple platforms, with a strong focus on social media, ensuring the message reached a wide audience.
Client
Greenpeace Czech Republic (2025)
My Role
Idea making / Art direction